Turn your quick AEO wins into a real AEO system

Live | September 21, 2026 | 1:00 PM ET

You got a citation. Maybe a mention in an AI Overview. Maybe a contact who said they found you through ChatGPT. But did that result change what you tested next, or did you just wait to see if it happens again? Without a learning loop that turns wins into direction, AEO stays a one-off experiment.

In this session, Nick from Profound and Vivian from Webflow join Iron Horse to show you how to build a 90-day AEO experimentation framework you can use to scale LLM visibility and capture high-intent prospects.

If you've already started your AEO work and the results are inconsistent, this session gives you a way to build a system around what's working, instead of another list of tactics to try next.

Speakers

Megan Douds
Senior Growth Marketing Associate
Vivian Hoang
SEO Lead
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Webflow
Nick Lafferty
Founding Marketing Engineer
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Profound
What you'll learn
  • How to read your early AEO results correctly, and why a single citation doesn't mean your work is done
  • How to turn what worked into a repeatable system, not a one-off win you have to chase again next quarter
  • Which AEO experiments to keep running, which to cut, and how to decide within 90 days
  • Where AI visibility actually breaks down and what that means for what you build next