How to realistically market to the whole buying group.
Iron Horse Content Strategy & Creation Services.
Capture your audience’s attention, interest, and business with a full-funnel content strategy that answers the questions they don’t know they have.
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Create content that’s worth your audience’s time.
Here’s how Iron Horse can help.
CONTENT ASSESSMENT
Understand the state of your existing content and gain a roadmap for addressing gaps, optimizing processes, and enhancing effectiveness for your specific audiences and business goals.
CONTENT STRATEGY
Define a content marketing approach to provide your audiences the information they need in the formats they prefer at every stage of the buying journey.
CONTENT DEVELOPMENT & DESIGN
Support demand gen and ABM programs with audience-centric content in a variety of formats—including blogs, infographics, case studies, webinars, and ebooks.
DEMAND GEN COPY
Capture your audience’s attention (and their search traffic) with web, landing page, email and ad copy that speaks to their pain points.
SEO CONTENT & COPY
Achieve defined SEO goals with new or optimized web copy and blogs.
3,000
prospects
re-engaged
7,000
new leads generated
25%
Increase in MQLs
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