Showing up in the first query is just the beginning. Use this tool to see how your brand fares as buyer's queries become more specific — and make sure you're still there when they're ready to decide. Created specifically for B2B marketers.
A typical B2B buying conversation inside an AI tool follows a predictable pattern: Buyers start by asking broad questions, adding context and specificity as their understanding of the solution grows. In response, the LLM narrows its list of recommendations, homing in on the solutions that meet the buyer’s specific requirements.
Most answer engine optimization tools are designed to help brands show up in that first query. The AEO Planning Tool for B2B is different.
Based on Iron Horse’s AEO strategy planning framework, it gives marketers a step-by-step process for auditing and improving your visibility across the full journey in all major LLMs.